From about a 100-user trial, the AdSense revenue sharing program it has launched in partnership with YouTube is now open for US and Canada publishers. Hurrah for video makers and patience for non-US and Canada publishers.
YouTube said it will screen prospective participants, with a focus on video creators who regularly add new content to the site, who already have a following and who comply with the site's posting guidelines.
The video creators decide which of their videos they want to include advertising. YouTube didn't say what share of ad revenue its partners will keep, but generally firms that originate videos keep a majority of ad revenue associated with their content.
Revver and other video sites offering revenue sharing should be getting nervous now.
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