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If you are planning to advance your SEO efforts using analytics, you might want to give SEO SpyGlass a try.

SEO SpyGlass is a research tool that makes you see how your competitors fare and lets you analyze how you can outperform them in search engine results pages.

According to its press release:

"Whether you are a professional search engine marketer, or just a webmaster seeking extra Google traffic, SEO SpyGlass will tell you exactly what it takes to grab the #1 spot for any keyword you target."

Here are what this SEO tool will inform you about.

- Where your competitors are getting backlinks from;
- How important each backlink is to Google;
- What your competitor's biggest traffic sources are;
- Which keywords your competitors target;
- Your competitor's anchor and title keyword density;
- If your competitors use social media such as forums and blogs to rank higher;
- If they are using paid links for an extra traffic and rankings boost;
- Whether or not your competitors have backlinks coming from authoritative directories such as DMOZ and the Yahoo! Directory;
- The exact link value of every backlink your competitor has;

For a SEO SpyGlass professional license, it will cost you $87. Anyone who can attest that it's worth it?